Navigating Complexity, Delivering Clarity
SalesSarathi helps stretched leadership teams find the right vendor or delivery partner — cutting the time, cost and risk of evaluation. I work alongside your team, share the responsibility, and bring you only the vendors worth your time.
Sound familiar?
My team doesn't have the bandwidth to run a proper evaluation.
Every vendor says the same thing. I can't tell them apart.
Key people have left. The project can't afford to stall.
I don't know who the credible players are in this space.
Picking wrong means lock-in, overruns, and a project that never lands.
We need someone who owns it with us — not another vendor pitching us.
Our urgent requests keep slipping because no one owns the vendor relationship.
I want someone who thinks with us, not just shortlists and disappears.
That's the complexity. Sorting it is what I do.
How It Works
A focused four-week engagement, 8–12 hours total, moving from diagnosis to a clear next step.
Clarify the problem, constraints, success measures, and decision criteria.
Assess relevant options, trade-offs, and peer evidence — without a preset vendor list.
Turn the evidence into a recommendation the team can explain and act on.
And I stay involved after the decision — through commercials and onboarding.
Solutions
Gaurav Singh · Founder, SalesSarathi
Why SalesSarathi
For the last 15+ years, I've partnered with C-level executives and global technology players to help clients modernise and grow. I've worked with mid-to-large enterprises across Legal, Media, Telecom, BFSI, Fintech, Logistics and Education, among others. And for most of that time, I was the person sitting across from you, trying to win your business.
That's exactly why I started SalesSarathi. I know how vendors sell, because I was one. I know which claims hold up under scrutiny and which ones fall apart the moment you ask a follow-up question. And I know what it feels like to be on your side of the table — with a stretched team, a project that can't slip, and five vendors all saying the same thing.
So I do the part you don't have time for. I run the evaluation with you, not at you. I tell you what I'd want to know if it were my budget. And when the shortlist is on the table, you'll know exactly why each name is there — and why some aren't.
Sarathi · The charioteer
In the Mahabharata, the sarathi is the charioteer — the one who steers, reads the terrain, and keeps the warrior steady. He doesn't fight the battle. He makes sure the one who does can see clearly enough to decide.
That's the role I play. You make the call. I make sure it's an informed one.
Client voices
“Not just a great salesperson — a true partner to his clients.”
“He has always stood by us and provided a service that goes far beyond what we expected of his role. Thinking with us on ways to solve problems, helping us with alternative ways to achieve what we needed.”
“He selects good resources for the contract needs. He communicates quickly with clarity. He keeps things transparent for the deal.”
“I had the opportunity to work with Gaurav during a particularly challenging period. Following the departure of several key members of my team, continuity and delivery execution became critical. He stepped up, led the engagement, and proved to be a steady, dependable partner throughout.”
“You can rest assured that you are in good hands.”
“He helped us earn key wins in Development and Testing by being attentive to our needs, while also providing a forward-facing lens based on his own expert insight.”
Start a Conversation
Tell me what you're looking for. I'll take it from there — and you'll only ever meet vendors worth meeting.